Angela Scardillo
SVP, Marketing & Store Design, Best Buy Canada Ltd.
Angela is Best Buy Canada's SVP, Marketing & Store Design. Prior to that, Angela was Vice President of Marketing for Best Buy Canada, Angela is responsible for leading the development and execution of retail marketing strategies and marketing communications across both the Best Buy and Future Shop brands. Angela works with cross-functional teams to develop the brand voice and solid vendor partnerships to better engage customers and build stronger brands. Leading the marketing, communications, public relations and community relations teams, Angela facilitates consistent brand integration throughout the four key areas of advertising, marketing, promotions and creative development.
Prior to joining Best Buy Canada, Angela brings more than 20 years of experience from a variety of facets in the marketing industry. She has published a number of articles on marketing and advertising, created several platforms for brand identity and corporate communications projects, led and moderated research groups, launched four youth publications, and developed and produced proprietary retail premiums.
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